Google to launch program in India to connect offline retail inventory with search engine

Google has started a pilot where offline stores in India can list products available at a store level on a real time basis in the search page itself so consumers searching a product can see the variants available and price in their nearest store. This is Google’s global initiative of what’s in a store and local inventory which it plans to debut in India now.

from Tech-Economic Times https://ift.tt/3fWGvEK